Offers are the piece most people never get right... so I don't want you to just have notes. I want you to have an offer.
Here's what to do next.
👉 The Offer Engine ... six prompts that build your offer with AI
https://docs.google.com/document/d/14NuWO8uC6p2Tx7hml_9jH0mlTuEdQGc2OMsSPFYXLSk/edit?usp=sharing
Open ChatGPT or Claude. Start ONE new chat and keep everything in it. Fill in Block Zero first, paste it in, then run the six prompts in order.
Ninety minutes. You'll be at eighty percent.
Two things matter more than the prompts:
One. Never accept the first draft. When it doesn't sound like you, say "this doesn't feel like me, here's why..." and make it go again. Second version is always better.
Two. The last twenty percent doesn't come from AI. It comes from Section IX... your Dream 25, five real conversations, twenty answers. That's where the offer stops being a document and starts being a business.
Then drop your signature sentence here 👇
I help [specific person] go from [pain] to [transformation] in [timeframe] using [method]
One sentence. I'll read every one and tell you which ones land.
🎁 And once you have that one offer... here's what to do with it.
Most founders bolt offers on one at a time and end up with a pile of unrelated products feeding into nothing.
A real product suite is different. Same person, same transformation, and they can spend anything from nothing to ten thousand with you... depending on how much of you they want. Done right, people move up on their own.
Two resources for this. Playbook first, then the matrix.
📄 The Product Suite Playbook ... the full method, step by step
https://docs.google.com/document/d/1_SGDjxrLKexwdGD305CxzNykpkb8ajD4_jrfUyAQNzQ/edit?usp=sharing
📊 The Product Suite Matrix ... the spreadsheet you fill in to design your own suite
https://docs.google.com/spreadsheets/d/1mVMyYL4zn8l38nxtYsb0xVIXUSho-0enI8F-715ia-o/edit?usp=sharing
Do the Offer Engine first. The suite only works when the one offer is clear.
See you next week for messaging with Vik 🔥
